Be certain that SEO won’t protect your website from going down but definitely will help you make sure that your site has the best chance it needs in higher rankings In Google if you understand SEO well, And in order to understand SEO well, here are the following nine tips:
1- Choose Your main keywords to focus on
The first step is simply choosing the search term or phrase that you want to appear to when they try to search for what they want.
The best thing to do is use the Google Keyword Planner, a free tool that will show you the appreciation of any phrase in the search (although Google Keyword Planner is free you may need to set up an AdWords account to access).
For example, I noticed that “small dog toys" are searched 590 times a month higher than any other word. This is good for understanding the nature of the keywords, but you are not quite ready yet to start writing about a particular subject.
So you should do some research first.
2- Competitive research
Competitor analysis draws information about what works well or poorly on other sites that compete with you, which provides you with the implementation of useless features on your site and directs the investments you pump into developing your site towards the actual benefits that users need.
Competitor analysis is one of the most important steps you must take when you are doing advertising campaigns or modifying your site to be perfect for search engines such as Google.
The competitor is someone who offers the same services and targets the same users and also looks forward to getting higher traffic from Google just like you.
So it was necessary to study and analyze the competitor and knowledge of the strengths and points and weaknesses, and also how to take full advantage of the competitor and extract the most important keywords in the search, which is focused on the content of the site, and also how to get a full report on the competitor to know how to overcome it and rise to the ranking # 1 In Google search results as soon as possible.
Using competitor analysis tools to extract competitor keywords and make use of the content provided, and also to find out how many backlinks he has and what sites backlink has built.
3- Write the best content
Now you want to know what your competitors are looking for, and it’s time to create a special content that is suitable for competition. This part may be more difficult but most important, your content should be amazing to compete hard.
“Content is king"
It does not matter what your blog promotes, about e-commerce, clothing, selling. Which is important to be better than the rest, otherwise neither Google nor people will pay attention to the above.
4- Place the keyword in your Website title
Your Website title must contain the keyword, that does not mean it should be exactly literal (although it may be).
It should also be a headline that is interesting enough to attract people. For example, PT of PTMoney.com, which wrote a great article on Making More Money and not such a boring headline, “Earn Extra Money" has already made a difference!
5- Put the keywords in your “header"
You can organize most Web pages by having a wide title in the foreground, followed by several subheads throughout the page. This will help not only in showing your content to people but also useful in showing your blog topics when searching for them in Google accurately and systematically.
So be sure to use the keyword at least once in the subheads.
6- Place Your Focus keyword in your article images
If your article contains images, place your focus keyword in names and alternate text of the images you display on your blog that you can use to boost Google’s access to your content, there are two ways to do this:
– Picture name.
– Alt-tag.
To change the name of the image, you can simply do it on your own computer before uploading it to the blog, and the alt text is just text that appears in case of the image is not uploaded for some reason.
7- Use the keyword in your site’s URL
There’s another way Google can identify your blog through the URL we’re talking about after “.com" in the URL (.net, .org or anyone you use) according to your blog.
For example, which of the following URLs will Google handle better?
1- www.be4e-marketing.com/9124824834
2- www.be4e-marketing.com/improve-website-ranking-in-google
You’re right if you think about the second. While the first title may completely eliminate SEO, the second certainly helps Google to show your blog or site to people.
8- Insert internal links
If you feel that your site wants more and you want to show selected articles to people, it is best for your SEO to have internal links to other pages on your site.
Yes, this means you may need to go back to the old articles and edit them to link them to the new ones.
9- The most important information in SEO “Getting Backlinks
Backlinks are the weapon of the sites to capture the highest results in the search engines, as well as it helps you to publicize your site and spread it, which increases the traffic of visitors on your site.
Backlinks are one of the most important SEO principles used by Site owners to improve the trust of search engines on their sites.
But first, let’s ask what the Backlinks are?
As everyone knows, the link or link is a reference to another website or web page, but what is not known is that the link is a recommendation (we can say “recommend") from the perspective of search engines, which helps you build a strong site And the high credibility of those engines such as search engine Google and others, and we will try to simplify it with some detail in order to make the success of building the backlink properly and fruitful for your site and follow us.
What is the definition of Backlinks
The Backlink can be defined as the simplest of what can be said and is links to your site or to your site’s topics in other sites and visitors come to you through them, In other words, the Backlink is a sign of links to your site in other sites.
For example, to link to the site of Ncpedia in the middle of this blog I have done a link to link to the blog world Google in the blogging and is called an internal link or Backlink inside that which is on the same site or code, the external Backlink is to link to your site or blog but outside The scope of your site, such as if you link to a famous website or site.
However, it is worth mentioning that it is popular for search engines to have an external Backlink in sites that are interested in or specialized in the content of your site or at least place part of the site to talk about what is going on inside your site and what specializes in it.